Categories

A campaign is three (3) or more pieces for the same client with a common theme. The pieces can be in the same or mixed media. Entry fee per campaign is $150. >View Entry Fees

If you select “OTHER” when submitting your entry form, please create your own category and write it on the form.

>Click here to download printer-friendly PDF of all categories

 

PRINT MEDIA

DIRECT MARKETING

ADS

1.  Banner/Sign
2.  Bench/Shelter/Mass Transit
3.  Billboard
4.  Business/Trade Publication
5.  Door Hanger
6.  Flyer
7.  Magazine
8.  Mall/Airport/Station
9.  Newspaper
10. Newspaper Insert
11. Point of Purchase
12. Poster
13. Trade Show Exhibit
14c. Advertising Campaign ($150)
15. Other __________

DIRECT MAIL

16. Bill Insert
17. Catalog
18. Flyer
19. Brochure
20. Political
21c. Direct Mail Campaign ($150)
22. Other ___________

PUBLICATIONS

ANNUAL REPORT

23. Association
24. Corporation
25. Corporate Social Responsibility
26. Educational Institution
27. Government
28. Medical
29. Nonprofit
30. Utility
31. Other _________

BROCHURE

32. Business to Business
33. Business to Consumer
34. Capabilities
35. Catalog
36. Company Overview
37. Consumer Awareness
38. Educational
39. Fund Raising
40. Handbook
41. Informational
42. Newspaper Supplement
43. Pamphlet
44. Public Relations
45. Recruitment
46. Sales Promotion
47. Special Events
48. Viewbook
49. Other __________

EMPLOYEE PUBLICATION

50. Annual Meeting
51. Benefits
52c. Benefits Campaign ($150)
53. Internal Communication
54. Internal Magazine
55. Internal Newsletter
56. Manual/Training
57. Special Edition
58. Other __________

MAGAZINE

59. Association
60. Consumer
61. Corporate
62. Educational Institution
63. Government
64. Industry
65. Internal
66. Nonprofit
67. Special Edition
68. Other __________

EXTERNAL NEWSLETTER

69. Advocacy Group
70. Association
71. Corporate
72. Educational Institution
73. Government
74. Industry
75. Nonprofit
76. Other __________

MARKETING/PROMOTION/MATERIALS

77. Book
78. Calendar
79. Christmas Card
80. Invitation
81. Mouse Pad
82. Poster
83. Presentation Jacket
84. Postcard
85. T-Shirt
86. Specialty Item
87. Other_________

PRINT CREATIVITY

DESIGN (Print)

88. Annual Report
89. Annual Report Cover
90. Annual Report Interior
91. Benefits/HR Materials
92. Brochure
93. Brochure Cover
94. Brochure Interior
95. Business Card
96. Cartoon
97. Direct Mail
98. Holiday Card
99. Illustration/Graphic Design
100. Invitation
101. Letterhead
102. Logo
103. Magazine
104. Magazine Cover
105. Magazine Interior
106. Media Kit
107. Menu
108. Newsletter
109. Newsletter Cover
110. Newsletter Interior
111. Packaging
112. Postcard
113. Poster
114. Program Guide
115. T-Shirt
116. Other_____

PHOTOGRAPHY

117. Advertising
118. Annual Report
119. Brochure
120. Calendar
121. Magazine
122. Newsletter
123. People/Portrait
124. Product
125. Other __________

WRITING

126. Ad Copy
127. Advertorial
128. Annual Report
129. Brand Journalism
130. Brochure
131. Column
132. Communication Plan
133. Editorial
134. Feature Article
135. Magazine
136. Media Kit
137. News Article
138. Newsletter
139. News Release
140. Product Catalog
141. Technical
142. Speech
143. White Paper
144. Other __________

STRATEGIC COMMUNICATIONS

MARKETING/PROMOTION CAMPAIGN

(If explanation needed, attach one page summary of objectives, challenges, solutions)
Entry Fee for Categories 145-153 is ($150)

145c. Benefits/HR Materials
146c. Branding
147c. Branding Refresh
148c. Product Launch
149c. Promotion/Marketing Materials
150c. Self Promotion
151c. Special Event
152c. Viral Marketing
153c. Other __________

COMMUNICATIONS/PUBLIC RELATIONS

(If explanation needed, attach one page summary of objectives, challenges, solutions)
Entry Fee for Categories 154-162 is $150

154c. Communication Plan
155c. Communication Program
156c. Corporate Social Responsibility
157c. Crisis Communication Plan or Response
158c. Public Relations Program
159c. Research/Study
160c. Social Media Campaign
161c. Special Event
162c. Other __________

MEDIA KIT

Entry Fee for Categories 163-166 is $150

163c. Marketing/Promotion
164c. Product/Service Launch
165c. Special Event
166c. Other __________

MEDIA RELATIONS/PUBLICITY

167. Online Placement
168. Magazine Placement
169. Newspaper Placement
170. Radio Placement
171. Television Placement
172c. Publicity Campaign ($150)
173c. Media Response ($150)
174. Other _________

 

WEB BASED MEDIA

WEBSITE

175. Association
176. Corporation
177. Educational Institution
178. Government
179. Manufacturer
180. Marketing, PR, Advertising Agency
181. Medical
182. Nonprofit
183. Professional Service
184. Small Business
185. Business to Business
186. Business to Consumer
187. Informational
188. Other_____

SPECIALTY WEB

189. Home Page
190. Landing Page
191. Intranet
192. Microsite
193. Mobile Website
194. Portal
195. Social Media Site
196. Other_____

WEBSITE  ELEMENT

197. Advertising (Pop-Ups, Banners etc.)
198. Blog
199. Podcast
200c. Games, Contests ($150)
201. Mobile Advertising
202c. Mobile App ($150)
203. Storefront/E-Commerce
204. Other_____

WEB VIDEO

205. Educational
206. Event
207. Image
208. Informational
209. Marketing
210. Overview
211. Self Promotion
212. Training
213. Webmercial
214. Other_____

Web Video Element

215. Animation
216. Graphic Based
217. Multi-Media
218. Streaming
219. Other_____

E-Communication

220. E-Annual Report
221. E-Blast
222. E-Card
223. E-Magazine
224. E-Mail Campaign
225. E-Newsletter
226. Other _____

WEB CREATIVITY

DESIGN (Web)

227. E-Communication
228c. Mobile App
229. Mobile Website
230. Social Media Site
231. Website
232. Website Home Page
233. Website Interior
234c. Web Multi-Media Games, Contests ($150)
235. Web Animation
236. Web Graphics
237. Web Interactive Capabilities
238. Other __________

WRITING

239. Web Copy
240. E-Communication
241. Other_____

VIDEO/AUDIO

TELEVISION (Broadcast & Cable)

242. Program
243. Promotion
244. PSA
245c. PSA Campaign ($150)
246. Single Spot
247c. Campaign ($150)
248. Other _________

VIDEO/FILM

249. Corporate Image
250. Educational Institution
251. Fund Raiser
252. Government
253. Informational
254. Internal Communication
255. Marketing Product or Service
256. Medical
257. Meeting Open/Close
258. Nonprofit
259. Powerpoint Presentation
260. Recruitment
261. Special Event
262. Training
263. Video Script
264. Other _____

RADIO

265. Program
266. Promotion
267. Sports
268. PSA
269c. PSA Campaign ($150)
270. Single Spot
271c. Campaign ($150)
272. Other ________________

 

NEW CATEGORY

My project doesn’t fit any of the categories. ($150)

273c. Other _____

PRO BONO

In recognition of the spirit of marketing and communication professionals, there is no charge for work that is done pro bono for nonprofits.

274. Pro Bono